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Kurtz Ersa Magazine

 
 
 
Editorial

Polished to a sheen for our customers

Rainer Kurtz, Chief Executive Officer of the Kurtz Ersa Corporation
Rainer Kurtz, Chief Executive Officer of the Kurtz Ersa Corporation

Discussion has been ongoing for years as to whether digitisation, internet, global connectivity and virtualisation will be detrimental to the international trade fair business, or even make it entirely obsolete. Every year, either directly or indirectly, Kurtz Ersa takes part in over 40 regional, national and international exhibitions and fairs. As world market leader in all our business sectors, 2019 is a very special year for us, as all the world´s leading trade fairs relevant for us are taking place.

Things kick off in June with GIFA, the international foundry trade fair in Düsseldorf. Every four years we present our entire system competence here, showing low-pressure casting machines, trimming presses and system interlinking. This is followed in October by the international trade fair for plastics, K 2019, where we prove our competence in particle foam processing every three years.

Last of all, in November, Kurtz Ersa presents solutions for the electronics-producing industry at productronica 2019 in Munich. At this leading world fair we show the widest product spectrum in this branch centring on electronic component mounting technology.

Because of the differing cycles, these fairs all take place in the same year only once every twelve years. For Kurtz Ersa this is one more reason to demonstrate the outstanding synergy possibilities. This allows us to repeatedly present our transversal competence in the area of digitisation, Industry 4.0, automation and line competence – and we take pride in doing so! Incidentally, to date, we have seen no sign of a waning in demand for leading international trade fairs as a result of the introduction of new technologies. Rather, these interesting venues are keenly availed of for a combination of navel gazing on the state of the art and the irreplaceable personal contact among individuals and specialists. Fun and success characterise our participation in these marketplaces.

This special fair year, 2019, is marked by uncertainty, both politically and with regards to trade. In these interesting times, in particular, personal interaction is more important than ever. We hope you enjoy the latest edition of the Kurtz Ersa Magazine. 

 


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