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US Market

Good impetus for US economy

Author: Albrecht Beck, Managing Director Kurtz Ersa, Inc.
Author: Albrecht Beck, Managing Director Kurtz Ersa, Inc.

Many great developments such as Tesla’s autonomous driving electric cars or the thousands of innovations with smart devices or the internet of things are all good stimulations to our economy. Accompanied with huge government spending in tax reductions and a low interest rate policy helped the US in keeping a stable and strong economy with a 49-year low unemployment rate of only 3.6%. For Kurtz Ersa, Inc. the last eight years where consecutive record-breaking years where we could on one hand benefit from market growth by increasing our market share but also growing organically with the market itself.

Targeted investment in efficiency and productivity

On Kurtz products for example, we are quoting several big projects with high probability as customers are investing into automation and modernization of many targeted foam plants. Investing in high efficiency and productivity means also, we as a global technology leader, potentially getting a big part of those projects.

Hereby the positive impact of a record low unemployment works in our favor as customers do not get enough low-profile labor for handling molded parts. Such jobs go more and more into automation where we as a company have been focusing for some time on this coming trend. A recent example is our success with the ROTO FOAMER where we helped our customers increase significantly productivity and handling capabilities.

ROTO FOAMER: Specialist for moulded part production with inserts, e.g. in the automotive industry
ROTO FOAMER: Specialist for moulded part production with inserts, e.g. in the automotive industry

On Ersa products we see our biggest success in Selective Soldering where we are leading the high-end market. Beside many new customers we are also getting many repeat orders from satisfied Ersa VERSAFLOW customers by increasing their capacity or replacing old equipment. Also, over many years our continuous innovation path as well as a great local service helped us immensely in becoming the number one selective soldering supplier.
 
With our new higher automated rework systems, we can also see a steady growth and positioning the Ersa tools business under the top tier players. Year to date we can see a strong rework growth for KEI. Adding several tools products too Amazon has shown a positive move with internet selling. Especially at Ersa tools we are having a strong focus developing it to a recognized player in North America.

 

Proven 1,000 times over: Ersa VERSAFLOW Selective Soldering Systems in use worldwide
Proven 1,000 times over: Ersa VERSAFLOW Selective Soldering Systems in use worldwide
 
 

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