Great-looking new website
Meticulously planned and jointly implemented – shortly before Easter 2015 the work was done and the new website www.kurtzersa.com went live!
For many years the trusty old website was a reliable source of essential information and updates for customers, friends and employees of Kurtz Ersa – the latest technologies, new products, company news; everything from turnover figures, personalities and anniversaries to the latest technical data sheets and price lists. But over time our old friend began to feel a little dated, both in its appearance and its functionality. The directors and management therefore agreed that a complete relaunch of the website was needed, even if it would mean investing substantial employee resources. But a good online presence is ever more important in today’s business world. Behind the scenes, our site is still based on the proven TYPO3 content management system, currently Version 6.2.8.
State of the art – design and function
The new Kurtz Ersa Website has contemporary visual appeal, is even more intuitive to navigate and uses responsive design. This means the website is displayed optimally anywhere – on a 20-inch monitor, laptop, tablet or smartphone, regardless of the operating system in use: Microsoft Windows, Apple OS X or the Android or iOS mobile.
Prepared for the mobile age
Large header images with a slide show function on the landing page and the start pages of the Electronics Production Equipment, Metal Components and Moulding Machines business sections give the user a quick overview and the ability to access their desired content directly.
Sensitive content such as price lists, operating and user instructions, data sheets and software can be accessed as before by registered customers in the protected “Members” area. Current news and activities are displayed in the form of teaser windows alongside the standard content. Newsletters on subjects such as new products, trade fair appearances and training courses are also uploaded via the typo3 CMS, linking visitors to user-friendly landing pages. The new website means that Kurtz Ersa is perfectly equipped for the mobile digital age – and ensures that we will stay permanently up-to-date!