Kurtz Ersa Magazine

Brazil likes Ersa

Huge success for Ersa in São Paulo

The International Electric, Electronic, Energy and Automation Trade Fair (in brief FIEE 2015) in March 2015 in São Paulo was a huge success for Ersa – in terms of both visitor numbers and the very high quality of the contacts. Even before the exhibition centre opened, visitors were queuing up for admission.


The fair, which takes place at two-yearly intervals, had unusual opening hours: 1 p.m. to 9 p.m. This was undoubtedly one of the reasons for the crowds, making it possible to catch up on the latest engineering without having to take a day’s leave. PSP, our representative in Brazil, with Managing Director Euclydes Piedade, once again organised an outstanding fair presentation. One absolute visitor magnet was the selective soldering machine VERSAFLOW 3/45, which was demonstrated almost non-stop – small wonder as the VERSAFLOW is the most frequently-sold product series in Brazil. The Brazilian electronics market is expanding rapidly, meaning outstanding sales opportunities for the entire Ersa product portfolio!


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