15 years Kurtz Shanghai Ltd.
15 years of Kurtz Shanghai Ltd.
In the 2014 jubilee year, Kurtz Ersa celebrated its 235 years in existence and “10 years of Kurtz Zhuhai Machines Ltd.” – and 2015 also offers a reason to let the champagne corks pop: Kurtz Shanghai Ltd. celebrates its 15th anniversary!
As far back as the 1990s, machines from Kurtz and Ersa were being sold through distributors in China. The Kurtz Group soon recognised the enormous potential inherent in the fast-growing Chinese market. The key to success: direct cooperation with the final customer. This involved training local product and process specialists and building up a country-wide sales and service network with our own staff.
With the establishment of Kurtz Shanghai Ltd. (KSL) in 2000, a clear signal was sent. From then on, we would look after customers on site, with our own staff – directly, competently, sustainably – in order to take the management of developments in the growing Chinese market into our own hands. A small team with three sales staff and a service technician initially looked after the sale of Kurtz particle foam machines. The office was located in the Wai Gao Qiao free trade zone in west Shanghai. As early as 2002, this was augmented with the sale of Ersa products in the areas of hand soldering, rework and inspection – Ersa soldering machines followed in 2006, moulding machines in 2013.
Over 2.500 installed maschines and systemes in China
The importance of Kurtz Shanghai for the Kurtz Ersa Group is clearly demonstrated by the sales figures: Since its establishment, over 2,500 machines and systems have been installed in China. In many product areas, Kurtz Ersa has long become established as the market leader in China; the reference list includes almost all the top addresses in the Chinese market. KSL now employs over 60 staff and has earned an outstanding reputation for high-quality products combined with excellent service.
Customers particularly value the stability of the team: Over half the employees have been working at KSL for over five years, with 15 of them actually able to look back on ten years with the company – a rarity in China, a matter of course at Kurtz Ersa. Congratulations to Shanghai and a big “thank you” to the KSL Team!