Digital access to the complete Ersa Portfolio

The Ersa stand provided the ideal environment for intensive expert conversations, and in all the areas set aside for meetings, customers and other interested parties had digital access to the whole Ersa product range, with directly relevant content only a few clicks away. This content – videos, presentations, brochures or live broadcasts from the Ersa applications center direct to the trade fair – was widely accessed, at all times accompanied by expert guidance and advice from Ersa staff.

“We were able to talk about the whole portfolio of what we provide and present it in detail, to both SMEs and global players dealing in large-scale manufacture. We were able to configure our demonstrations individually, showing attendees how our products and systems can help to increase flexibility and productivity. Of course in this context, the talk frequently turned to our high-performance selective soldering module, VERSAFLEX and HR 550, our high-performance rework system,” Rainer Krauss says. Many of the conversations at the Ersa stand led to firm enquiries – back in the office the conversations have been continued and intensified, enabling customers to be offered the optimum complete solutions for their requirements.